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New Age in the horizon


With widely spread and fabulously grown business ventures across the whole of India and abroad as well, it is imperative for us to maintain a synergy with our business associates. New Age has adopted `out of box` thinking by applying customised methodologies flexible in nature to cater to the needs of localised market for wide penetration in the academic foray.

Network and Coordination

Our distributors and associates form the backbone of our business strategy. Centralised networking and coordination help us in enjoying healthy and mutual growth continuously. Our adaptation of forward vertical integration model to enhance and strengthen market capitalisation and gain competitive edge has so far been instrumental in our phenomenal growth.

Intra-alliance forum

Electronic and physical communication, cross-assessment, feedback generation, periodical discussion and analysis constitute to form a sagacious system making everyone a concerned beneficiary of the whole business process.


As we cover a wide range of subjects for differently polarized periphery of readers, it is necessary for us to monitor our market continuously. Moreover, with the assessment of relevancy of our books and feedback from the readers, we constantly update ourselves to fulfil the requirements and demands of even the prospective readers.


Driven by our belief in suggestive promotions, whenever we come out with a new title we get it reviewed by experts in the concerned fields. Our channel partners are always at the helm of our promotional activities in the local market as well in the academics.


Our deep-rooted cultural and ethical values make us to endeavour to achieve the great mantra of "Enlightenment from Darkness". Our own set of standards move us to excel and deliver the best for enlightenment by making use of the knowledge of the Masters in their fields. From scholars to pupils, we strive to serve as a catalyst in the on-going quest of knowledge. Our simplistic logic of controlled price structure and availability of our publications even in the far-flung areas of the country only reflects this motto.


New Age International focuses to keep its human capital updated and well-versed with best practices in the publishing industry. To keep its personnel abreast with the upcoming trends and benchmark its performance, New Age International provides them exposure by sponsoring them to the international book fairs and seminars. They are also involved in holding exhibitions and participating in national book fairs, thereby giving them an opportunity to learn and interact with their counterpart in other publishing houses.

Future Plans

In the near future, we plan to enhance our business periphery by implementing a full-fledged e-business solution and total automation of our entire business process to make operation more smooth and robust. With ceaseless support from our entire family of dedicated workforce we look forward to scale greater heights in future and bring laurels to the entire publishing fraternity as a whole.


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